If you read the webpage, it was never ment to be released.
In a statement, Ogilvy & Mather Worldwide said the unapproved and unofficial video clip was leaked April 1 and transmitted by e-mail around the world. The company said the ad wasn't sanctioned by Ogilvy or Ford.
“Both companies find this unofficial advertisement totally unacceptable and reprehensible,” the statement said. “The action in the video clip was totally computer-generated, and we would like to assure you that no animal was harmed in its making.”
I believe both Ford and Ogilvy were fully aware what they're doing to create this stir and don't buy into the story that these clips are unapproved and unofficial. What Chrome said re "outragous ads to create brand awareness."
edit: grammar.