From what I've heard, CNBC is in some trouble, with viewership down sharply from the halcyon Internet bubble days of the late '90s. Personally, I find that CNBC's programming has gone sharply downhill, and I consider it unwatchable. Bloomberg's a far better source of business news.
I recall Neil Cavuto from his CNBC days. He seems like a moron. One day in 1994, he was interviewing bond market newsletter author John Liscio, who's somewhat of a character. Liscio used the word "Malthusian", and Cavuto, apparently having no idea what the word meant, was completely confounded. The interview briefly ground to a halt.
That said, there's no effin' way I'll ever watch Fox Business Channel, even for laughs...